Meet Steve

In 1990, I embarked on my journey in hospitality as a bartender at TGI Friday’s, which was an incredible organization that showed me the potential for joy in the workplace. Over the course of seven years, I made two career changes within the company, briefly working in marketing before transitioning to restaurant management. From there, I joined Pret, a fledgling company at the time, where I again changed career paths, moving into a role in HR. This was a pivotal moment in my career, as I have never looked back since.

After four years at Pret, I was offered the opportunity to head up Caffè Nero’s newly established HR function. Over my ten-year tenure, the company underwent explosive growth, expanding from just 50 locations to nearly 500.

Following my time at Caffè Nero, I transitioned to the retail sector, spending a brief period at GAME before returning to the food industry with Hotel Chocolat. As head of HR, I oversaw the company’s fully integrated business model, which included manufacturing, supply chain, and multiple distribution channels.

Continuing with my sweet treat theme, I went on to lead the People & Culture function for Krispy Kreme. This was another fully integrated business, but with a unique twist: the product was made fresh every day. Over six years, I played a key role in guiding the company through a period of 100% growth and a cultural shift as it transitioned from a standalone franchise to an owned market within a global organisation headquartered in the United States.

Why Three59?

People often ask where the name Three59 came from.

In 2015, I ran the London Marathon with one target in mind. I wanted to finish in under four hours.

At the time, that felt like a huge challenge for me. I was never a particularly good runner and I did not have any natural talent that was going to carry me through it. The only way I was going to get there was through consistency, preparation and keeping going when things became uncomfortable.

Training was hard at times. Some runs went well, others really did not. There were weeks where motivation dipped and moments where the goal felt further away rather than closer. But I kept turning up, kept adjusting and kept moving forward.

On race day, I crossed the finish line in 3 hours and 59 minutes.

That experience stayed with me because it mirrors so much of what I have seen in business. Most meaningful progress does not come from one big moment. It usually comes from doing the right things consistently over time. Having a clear direction, staying disciplined when things get messy, and continuing to move forward even when progress feels slow.

Three59 is a reminder of that mindset. Practical. Focused. Consistent. Small improvements that add up to something significant over time.

Interestingly, the brilliant author Douglas Adams once claimed that 359 was the funniest three-digit number, although he never provided a reason why.